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Established in 2006, Promote Uganda is one of the pioneers of Uganda’s Tourism and Investment promotion abroad through the use of Plasma/LED Screens located in Uganda’s Embassies across the World. This followed the signing of the Memorandum of Understanding (MOU) with the Ministry of Foreign Affairs in 2005. The firm was purposely established to respond/address gaps in the public information generation and dissemination in Uganda’s Missions abroad through the establishment of an information communication system. The system is intended to serve as an efficient alternative vehicle for sending information down to the people across the World who plan to visit Uganda. Promote Uganda Limited has to date produced over 15 documentaries focusing on different sectors of the economy in order to promote the country's tourism, investment prospects and export potential to the international markets.
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